Logo design

A mark they can't unsee.

Logo design is the mark a company is known by at a glance. But a logo only works when there is a real idea and a system behind it. We design custom logos strategy-first, so the mark means something and holds up everywhere, from an app icon to a four-metre wall.

What goes into a logo that lasts

The idea
One clear thought the mark is built to carry.
The mark
The signature people recognise before they read it.
Construction
Drawn on a grid, so it holds at any size.
Type & lockups
The wordmark, the variations, and how they lock together.
Colour
The palette the mark owns, on light and on dark.
Files & formats
Every size and format, vector and raster, ready to use.
Usage rules
Where it goes, the room it needs, and what never to do to it.

A logo without a strategy is just a drawing.

We start from the one true thing about your company, then draw the mark that carries it, so it means something, not just looks nice. Want more than a mark? We do full branding, and the guidelines that keep it consistent. See what it costs →

See a mark in use.

A logo earns its keep across a whole system. Look at how one comes together, end to end.

See the work

Logo design, answered.

What does a logo design agency do?

A logo design agency creates the mark a company is known by: the idea, the drawing, the construction, the colour, and every file and rule you need to use it. We do it strategy-first, so the logo means something and holds up everywhere it appears.

How much does custom logo design cost?

Ours start at $280, well under a typical agency logo. There are one-time and monthly options, and a logo built as part of a full identity costs less per piece. The full pricing lays it out.

What makes a good logo?

It is simple, it works in one colour, it holds at any size from a favicon to a billboard, and it means something true about you. A good logo is recognised before it is read.

Do I get the source files?

Yes. You get vector and raster in every format and size, plus the usage rules. All of it is yours on final payment.

What is the difference between logo design and brand identity?

A logo is one mark. A brand identity is the whole system it lives inside: type, colour, voice and the rules that hold them together. We design both, and the logo is stronger when it is drawn as part of the identity.

Ready for a mark that sticks?

Tell us about the company and what it should stand for. We will draw the mark that makes it impossible to miss.

Start a project